In trawling the interwebz yesterday, I ran across a post at the Self Publishing Advice blog by a Swedish indie author named Anna Belfrage discussing whether or not Twitter can be effective as a marketing tool for self-published authors. And, while I’m certainly a novice — considering I haven’t actually published a book yet, “novice” might even be kind — at self publishing, Anna is an admitted novice at Twitter. So, while I can’t say for sure whether Twitter is necessarily effective at marketing self-published books in particular, I can say it’s been an effective tool in marketing for my past two jobs (Yes, I’m a social/content marketer by day, aspiring author by night/weekend, much like a super hero), and I’m fairly confident I can make it work for me in the author world too.
Now, to her credit, Anna does admit to her inexperience with the medium, and she does acknowledge that Twitter helped somewhat, and could probably help more as she grows her following/becomes more comfortable with using it. But you don’t see much of that unless you read to the end, and I’m afraid there’s a decent bit of not-very-good advice and implied advice earlier in the piece. I wanted to address a bit of it here: [Read more…] about Don’t Fall For These Twitter Distractions